This was a full branding, marketing and website design project for an existing Indian restaurant that wanted to have a modern makeover and strong online presence in an ever growing competitive marketplace. It was to be a modern take on traditional Indian themes and colours bringing the ‘Spirit of the East’ to the English South Coast. Alongside their website they required new menu designs and exterior signage.
Through much consultation with Little India, and researching of competitors, I produced a website that was simple to use, yet captured the essence of Little India using an array of traditional silky and rich colours which stood out amongst the competition. The site was integrated with local and national delivery partners to maximise customer exposure and sales. I designed and printed new customer menus as well as the new storefront signage. Little India were extremely pleased with the results and sales have increased dramatically. Today I actively manage Little India’s social media marketing, alongside providing website hosting, updates and maintenance.